The Pitch Stack 8 April 2026
Future-proofing your agency: an AI roadmap for 2026 to 2028
A practical AI roadmap for agency owners planning 12 to 24 months ahead. What is maturing, what is emerging, and where to place your bets.
Read moreInsights
AI for agencies. Written from experience.
Practical insights on using AI for proposals, delivery, operations, and everything in between. Written for agency owners, by someone who has run one.
Delivery Notes 6 April 2026
AI for market research: how agencies are using it
AI is transforming market research as an agency deliverable. Here is what it accelerates, what it misses, and how to build it into your service offering.
Read more The Pitch Stack 4 April 2026
How AI helps agencies keep clients longer
Client churn costs agencies more than lost revenue. Here is how AI helps reduce churn, increase lifetime value, and turn retention into a commercial advantage.
Read more Delivery Notes 2 April 2026
AI for agency recruitment: finding and vetting talent faster
How agencies use AI to recruit better and faster, from CV screening to candidate outreach. Plus where AI recruitment genuinely falls short.
Read more Margin Watch 31 March 2026
AI for agency time tracking and utilisation
Time tracking is broken in most agencies. AI-powered passive tracking and utilisation analysis are fixing the problem. Here is how to implement it properly.
Read more Margin Watch 29 March 2026
AI for agency resource planning and capacity management
People are your biggest cost. AI helps agencies forecast demand, prevent burnout, and decide when to hire. Here is how to implement it.
Read more Margin Watch 27 March 2026
AI for agency finance: cash flow, forecasting, and invoicing
How AI helps agencies manage cash flow, automate invoicing, and forecast revenue. Practical guidance on what works and what finance tools overpromise.
Read more Delivery Notes 25 March 2026
AI for brand strategy: useful or dangerous?
AI can accelerate brand research and generate strategic options fast. But it defaults to generic. Here is where to use it and where to keep it away.
Read more Tool Drop 23 March 2026
AI video production for agencies: tools and workflows that work
AI video tools can cut production time by 60%. Here are the tools, workflows, and honest limitations agencies need to know for video work.
Read more Tool Drop 21 March 2026
AI chatbots for agencies: when to build and when to skip
Not every client needs a chatbot. Here is a practical breakdown of when agencies should offer chatbot services, and when a contact form does the job better.
Read more Delivery Notes 19 March 2026
AI for email marketing agencies: personalisation at scale
AI is transforming email marketing agency work. Here is where it adds real value, from subject lines to lifecycle sequences, and where humans still need to lead.
Read more Delivery Notes 17 March 2026
AI for ecommerce agencies: where it moves the needle
How AI is changing ecommerce agency work. Product descriptions, personalisation, competitor monitoring, and the tactics that deliver measurable client ROI.
Read more Delivery Notes 15 March 2026
AI for account management: keeping clients without adding headcount
How agencies use AI for account management to monitor client health, predict churn, and automate outreach without hiring more account managers.
Read more Delivery Notes 13 March 2026
AI and data privacy for agencies: what you need to get right
Using AI with client data creates real privacy risks. Here is a practical guide to data handling, GDPR compliance, and building an AI policy for your agency.
Read more Delivery Notes 11 March 2026
AI for client communication: better updates in less time
AI can assemble status updates, draft client emails, and prep meeting briefs in minutes. Here is how agencies use it without losing the human touch.
Read more Delivery Notes 10 March 2026
AI agency audit: how to find the 20% of work AI should handle first
Most agencies waste time automating the wrong things. Here is how to audit your workflows and find the 20% where AI delivers the biggest return.
Read more The Pitch Stack 9 March 2026
Building an AI services division inside your agency
How to create a profitable AI services division inside your agency, from identifying what to sell to pricing models and team structure.
Read more Tool Drop 7 March 2026
AI for social media agencies: what is working in 2026
The AI tools and workflows that social media agencies are actually using in 2026. Content calendars, caption writing, trend monitoring, and more.
Read more Delivery Notes 5 March 2026
AI for web development agencies: beyond code generation
Copilot and Cursor are just the start. Here is how AI is changing web dev agency work across QA, accessibility, estimation, and client delivery.
Read more Margin Watch 3 March 2026
How to build an automation strategy for your agency
Most agencies automate randomly. Here is how to build a proper automation strategy that compounds over time instead of creating a mess of disconnected tools.
Read more Delivery Notes 3 March 2026
When not to use AI in your agency
Knowing when not to use AI is what separates agencies that use it well from agencies that use it badly. Here are five areas where AI does more harm than good.
Read more Margin Watch 3 March 2026
Will AI replace agencies? What the data actually shows
Agency owners are asking whether AI will make them redundant. Here is what the data says, what is actually changing, and where the real threat lies.
Read more Tool Drop 2 March 2026
The best automation tools for agencies: Zapier vs Make vs n8n
A practical comparison of the three automation platforms that matter for agencies, with real workflow examples and honest trade-offs.
Read more Delivery Notes 1 March 2026
Agentic AI for agencies: what it means and where to start
Agentic AI lets software complete multi-step tasks autonomously. Here is what that means for agencies, where agents work, and where to start.
Read more Delivery Notes 1 March 2026
How to automate client onboarding in your agency
A step-by-step guide to automating the client onboarding process, from signed proposal to kickoff call, so nothing falls through the cracks.
Read more The Pitch Stack 28 February 2026
Automating agency sales: from lead to signed proposal
How to automate your agency's sales process so leads are captured, qualified, nurtured, and converted without manual effort at every step.
Read more Delivery Notes 28 February 2026
How agencies are actually using AI in 2026: real examples
Beyond the hype, here is how agencies of different sizes and specialisms are deploying AI across sales, delivery, and operations right now.
Read more Margin Watch 27 February 2026
Agency automation: 7 workflows to automate before hiring another person
Before you hire to solve a capacity problem, look at these seven agency workflows that AI and automation can handle instead.
Read more Margin Watch 27 February 2026
The agency operations automation playbook: invoicing, resourcing, and time tracking
The back office work that eats agency margins is also the easiest to automate. Here is how to systematise invoicing, resource management, and time tracking.
Read more Margin Watch 26 February 2026
Agency retainer models in the AI era: how to restructure without losing clients
Hours-based retainers are dying because AI compresses delivery time. Here is how to restructure your retainer model without losing clients in the process.
Read more Tool Drop 26 February 2026
AI for SEO agencies: what works beyond content generation
Most SEO agencies use AI to write blog posts. The ones pulling ahead are using it for technical audits, reporting, and strategy. Here is what actually works.
Read more The Pitch Stack 25 February 2026
How to sell AI services to your existing agency clients
Your clients are already curious about AI. Here is how to package and sell AI services as an upsell, without triggering the fear that AI will replace the work they pay you for.
Read more Delivery Notes 25 February 2026
How to train your agency team on AI (without the resistance)
AI adoption in agencies fails when the team does not buy in. Here is how to train your team on AI in a way that sticks, without the fear or the hype.
Read more Delivery Notes 24 February 2026
How to implement AI in your agency: a practical roadmap for owners
A step-by-step implementation roadmap for agency owners who want to deploy AI across sales, delivery, and operations. No theory, just what works.
Read more Margin Watch 24 February 2026
Value-based pricing for AI-augmented agencies
Hourly billing punishes efficiency. Here is how to move to value-based pricing, calculate the value you deliver, and have the pricing conversation with clients.
Read more Margin Watch 23 February 2026
Agency profit margins: what good looks like when AI does the heavy lifting
Typical agency margins sit at 15-25%. AI-augmented agencies are hitting 30-45%. Here is where the margin improvement comes from and how to track it.
Read more Delivery Notes 23 February 2026
The agency owner's guide to prompt engineering
You do not need to be a developer to write good AI prompts. Here is a practical guide to prompt engineering for agency owners and their teams.
Read more Margin Watch 22 February 2026
How to build productised agency services with AI
Productised services are repeatable, scalable, and high-margin. AI makes them viable for almost any agency. Here is how to scope, price, and deliver them.
Read more Margin Watch 22 February 2026
How to price agency services when AI does the heavy lifting
If AI cuts your delivery time in half, do you charge less or keep the margin? Here is how to rethink agency pricing in an AI world.
Read more The Pitch Stack 21 February 2026
How to use AI to build better agency pitch decks and credentials
Generic credentials decks lose pitches. Here is how to use AI to tailor every deck to the prospect sitting across the table.
Read more Delivery Notes 21 February 2026
AI for client reporting: how to save 10 hours a week
Client reporting is one of the biggest time sinks in agencies. Here is how to use AI to cut reporting time by 70% without losing quality.
Read more The Pitch Stack 20 February 2026
How agencies are using AI to win more RFPs (without the all-nighter)
RFPs consume 20-40 hours of agency time per response. Here is how to cut that in half while improving your win rate.
Read more Margin Watch 20 February 2026
How small agencies are using AI to compete with bigger ones
AI is the biggest equaliser in the agency world in years. Here is how agencies with 3-10 people are using it to punch above their weight.
Read more The Pitch Stack 19 February 2026
AI lead scoring for agencies: which prospects are worth your time
Most agencies waste their best people on the wrong leads. Here is how to build an AI-powered scoring model that tells you who is actually going to buy.
Read more The Pitch Stack 19 February 2026
AI scoping and briefing: cut your client intake time in half
Client scoping and briefing is where most agency projects go wrong. Here is how AI can structure the chaos and get projects started right.
Read more The Pitch Stack 18 February 2026
AI follow-up sequences that do not feel automated
Most agency follow-up is either too aggressive or non-existent. Here is how to build AI-powered sequences that feel personal and actually convert.
Read more Tool Drop 18 February 2026
The best AI meeting tools for agencies in 2026
Agency meetings generate action items that get lost in notebooks. These AI meeting tools capture everything and give your team structured summaries automatically.
Read more The Pitch Stack 17 February 2026
How agencies are using AI to write better proposals (and win more work)
A practical guide to using AI for agency proposals. From structuring your pitch to personalising at scale, here is what is actually working for agencies right now.
Read more The Pitch Stack 17 February 2026
How to research prospects with AI before the first call
Deep prospect research used to take hours. Here is how to build a comprehensive prospect brief in 15 minutes using AI, and how to use it to win the meeting.
Read more Delivery Notes 16 February 2026
AI governance for agencies: the policy you need before a client asks
Clients are starting to ask agencies about their AI usage. Here is how to build an AI policy that protects your agency and builds client trust.
Read more Delivery Notes 16 February 2026
AI quality control: how to review AI-generated work at scale
AI output is fast but unreliable without proper QA. Here is how to build a review framework that catches errors before they reach clients.
Read more Tool Drop 15 February 2026
AI for design agencies: what works beyond image generation
Midjourney is not a design strategy. Here is what AI actually does well for design and creative agencies, and where it still falls short.
Read more Delivery Notes 15 February 2026
Why most agency AI pilots fail (and how to avoid it)
Most agencies have tried AI and been underwhelmed. Here are the five reasons AI pilots fail in agencies and what to do differently.
Read more The Pitch Stack 14 February 2026
How to use AI for competitive analysis before every pitch
Walking into a pitch without deep competitor knowledge is a mistake. Here is how to use AI to build a competitive analysis in 15 minutes.
Read more Tool Drop 14 February 2026
AI for PR agencies: media monitoring, pitch writing, and journalist research
PR agencies are using AI for more than writing press releases. Here is what works across media monitoring, journalist research, pitch drafting, and coverage tracking.
Read more Tool Drop 13 February 2026
AI content production for agencies: beyond ChatGPT
Most agencies use ChatGPT for content and stop there. Here is the full AI content production stack that agencies should be using in 2026.
Read more Tool Drop 13 February 2026
AI for paid media agencies: creative testing, copy, and bid management
AI is reshaping paid media, from ad copy generation to bid management. Here is what works for PPC and paid social agencies, and where human expertise still wins.
Read more Delivery Notes 12 February 2026
Which agency deliverables can AI handle end to end?
An honest assessment of which agency deliverables AI can fully handle, which it can assist with, and which are not ready for automation.
Read more Margin Watch 12 February 2026
How AI is changing what clients expect from agencies
Your clients know about AI. Their expectations are shifting. Here is what clients now expect from their agency and how to stay ahead of it.
Read more The Pitch Stack 11 February 2026
Building an AI-powered new business pipeline for your agency
Most agencies rely on referrals and hope. Here is how to build a systematic new business pipeline with AI doing the heavy lifting.
Read more Margin Watch 11 February 2026
How to hire for AI skills in your agency
You probably do not need a Head of AI. Here is what AI roles agencies actually need, what to look for in interviews, and the difference between someone who uses ChatGPT and someone who can build AI workflows.
Read more Delivery Notes 10 February 2026
How to build an AI champions programme inside your agency
Top-down AI mandates do not work in agencies. An AI champions programme, where one person per team leads adoption from within, scales faster and sticks longer. Here is how to build one.
Read more Tool Drop 10 February 2026
The AI tools creative agencies actually need in 2026
A practical guide to the AI tools worth paying attention to if you run a creative, digital, or marketing agency. No hype, just what works.
Read more Delivery Notes 9 February 2026
What AI-first agency culture actually looks like
AI-first does not mean replacing people or cutting corners. It means building habits where AI-assisted workflows are the default, not an afterthought. Here is what that looks like in practice.
Read more Delivery Notes 9 February 2026
How to build internal AI knowledge bases for your agency
Agency knowledge lives in people's heads. AI-powered knowledge bases capture it, make it searchable, and stop you losing expertise when people leave.
Read more Delivery Notes 8 February 2026
Change management for agency AI adoption: beyond training into habit
Training your team on AI is the easy part. Getting them to use it every day is the hard part. Here is how to bridge the gap between trained and actually using it.
Read more Margin Watch 8 February 2026
The real ROI of AI in agencies: what the numbers look like
Everyone talks about AI saving time. Here are the actual numbers from agencies that have implemented it: time saved, margin improvements, and revenue impact.
Read more Tool Drop 7 February 2026
AI for agency project management: what works and what does not
AI project management tools promise a lot. Here is what actually works for agencies and what is still more hype than substance.
Read more Margin Watch 7 February 2026
The AI skills gap in agencies: where teams struggle most
Most agency teams can use AI tools. Far fewer can use them well. Here are the five skill gaps holding agencies back and how to close them before your competitors do.
Read more Delivery Notes 6 February 2026
How to run an effective AI workshop for your agency team
A practical guide to running an AI workshop that gets your agency team using AI within a week, not just nodding along to a presentation.
Read more Margin Watch 6 February 2026
What an AI-first agency actually looks like in 2026
Not a vision deck. A concrete picture of how AI-first agencies are structured, staffed, and run right now, from org charts to margins to founder schedules.
Read more Margin Watch 5 February 2026
The 5-person agency that does the work of 20
A composite case study of how a small, AI-augmented agency delivers enterprise-level output with a fraction of the headcount, and what larger agencies can learn from them.
Read more Margin Watch 4 February 2026
Agency business models that work in the AI era
Some agency business models are thriving because of AI. Others are dying. Here is which models work, which do not, and how to transition.
Read more Margin Watch 3 February 2026
How AI is changing the economics of running an agency
AI is not just a productivity tool for agencies. It is reshaping pricing models, team structures, and what clients are willing to pay for. Here is what agency owners need to understand.
Read more The Pitch Stack 3 February 2026
Why clients will pay more for AI-augmented agencies, not less
The assumption that AI means cheaper agency work is wrong. Here is why AI-augmented agencies command higher fees, and how to position yours as premium.
Read more Margin Watch 2 February 2026
Building an agency in 2026: what is different
Starting or restructuring an agency in 2026 is a fundamentally different proposition. Lower startup costs, faster revenue, and a new playbook for competing with established players.
Read moreGet insights delivered weekly.
The Agency AI Briefing. One tactical insight, one case study, one tool recommendation. Every week.
Subscribe to the newsletter